Clarify what the campaign should communicate
An announcement, brand introduction and product message each need a different emphasis. We start with your goal, audience and key message before discussing the creative concept.
OMICS / JEDDAH · SAUDI ARABIA
Campaign design built around one clear idea.
A campaign brings several messages and formats together. OMICS develops a visual idea that can connect those applications, keeping the central message recognizable as it moves between different channels.
Tell us about your project ↗Adapt the idea to its formats
A campaign visual needs to work with the layout and reading pace of each channel. We consider the requested sizes and applications as part of the design brief so the work stays connected across them.
What the design scope can cover
- Campaign concept and main visual
- Design applications for selected channels
- Format adaptations within the agreed scope
What to share when you contact us
- Campaign objective and main message
- Audience and brand guidelines
- Channels and required sizes
- Approved copy, assets and schedule
Questions about this service
Can a campaign use an existing identity?
Yes. Share the brand guidelines and existing materials so the campaign can relate to the identity while expressing its own message.
Does the design scope include buying ads?
The scope described here is creative and design work. Media buying or account management should be discussed separately rather than assumed to be included.